Communications Masterclass for CSMs: Part 3

Your customer is drowning in email. According to the Radicati Group, a business user in 2019 can expect to receive 126 emails a day. How do we as CSMs consistently craft messages to ensure customers read our emails and reply to our enquiries? Part three of this Communications Master Class for CSMs will cover email and written communication best practices, the most common mistakes CSMs make in writing, and how to handle key responsibilities.

We’ll demonstrate how to use effective writing to:

– Create and maintain rapport

– Initiate kickoff or onboarding

– Prepare for and execute a QBR

– Deftly manage an escalation